Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

Editor’s Note: This article gives you all the information you need to get started with projection mapping applications. Projection mapping is hot. The market size is estimated at over 5.5 billion USD ...

Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...

Have you ever wondered how artists transform everyday surfaces into mesmerizing, larger-than-life visual experiences? Nick Greenawalt explores how projection mapping can turn walls, objects, and even ...

On a recent afternoon, Somerville Theatre projectionist David Kornfeld was waiting for his cue. Kornfeld peered out from the booth’s port window, watching the 35mm print of “Fear and Loathing in Las ...

WAVEFORM.exp turns to Digital Projection for a massive projection mapping project in downtown Denver. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

July 9, 2025 at 7:15 a.m. EDTJust now Beatrix Lockwood spoke to Carolyn Funk. Illustrations by Maya Scarpa for The Washington Post. Carolyn Funk is a film projectionist in New York City. ...more ...

Projection mapping achieved under “target-excluding illumination,” which avoids illuminating only the projection target, enabling sharp and high-contrast imagery even in a brightly lit environment ...